The growing number of women taking the lead in entrepreneurship has become a driving force behind significant business and economic growth in our country. Businesses owned by women are not only contributing to the economy but also playing a vital role in reshaping societal norms. Presenting a paradigm shift in demographics and serving as an inspiration for the forthcoming generation of female entrepreneurs.

With a clear vision to support the sustainable development of women entrepreneurs and ensure balanced growth, we aim to strengthen women’s role in the entrepreneurial landscape. The goal is not just about empowering women entrepreneurs; it’s about creating an environment, where their contributions are felt across the board. From providing job opportunities to influencing broader societal changes, women-led businesses are making a meaningful impact.


India has witnessed a remarkable surge in the prominence of successful women entrepreneurs, among whom Falguni Nayar, Founder & CEO of Nykaa, and Kiran Mazumdar-Shaw, the driving force behind Biocon Ltd, stand out prominently.

Falguni Nayar’s journey with Nykaa has been nothing short of revolutionary. Under her leadership, Nykaa has emerged as India’s premier beauty and wellness destination, blending online shopping convenience with curated selections of cosmetics, skincare, and personal care products. Nayar’s vision and innovative approach have not only transformed the way Indians shop for beauty products but have also set new standards for customer experience in the e-commerce space.

On the other hand, Kiran Mazumdar-Shaw’s contributions to the healthcare sector through Biocon Ltd have been groundbreaking. As the founder of Biocon, she has been instrumental in advancing biotechnology and pharmaceutical research in India. Her commitment to innovation and quality has enabled Biocon to develop and deliver affordable, high-quality medicines, making a significant impact on healthcare accessibility and affordability.

These trailblazing women exemplify resilience, innovation, and a drive to challenge societal norms and expectations. Their success stories, from groundbreaking ventures in the tech and healthcare industries to transformative contributions in beauty and wellness, have not only shattered glass ceilings but also inspired a new generation of women entrepreneurs.

Aspiring women entrepreneurs can explore various business ideas and resources to kickstart their ventures, creating a ripple effect of empowerment and change. For a comprehensive guide on business ideas for women in India.

Vineeta Singh, Founder & CEO of Sugar Cosmetics

Vineeta Singh, the dynamic Founder and CEO of Sugar Cosmetics, has carved a niche for herself in the beauty industry as a trailblazer. Recognized for her visionary leadership, Singh has steered Sugar Cosmetics to acclaim, establishing it as a prominent beauty brand celebrated for its high-quality and trendy makeup offerings.

Under her guidance, the company has garnered attention for its commitment to innovation, particularly through the introduction of bold colors and cruelty-free formulations, challenging industry norms. Singh’s unwavering dedication is not only evident in the success of Sugar Cosmetics but also in her broader mission to empower individuals to express themselves through makeup, ushering in a paradigm shift in conventional beauty ideals.

Beyond the realm of cosmetics, Vineeta Singh’s impact extends into the business world, where her strategic vision and entrepreneurial acumen have contributed to Sugar Cosmetics’ growth and market influence.

Singh’s innovative spirit continues to drive Sugar Cosmetics towards new heights, marking her as a noteworthy figure shaping the future landscape of beauty and challenging societal norms through the transformative power of makeup.

Richa Kar, Co-Founder, Zivame

Richa Kar, as the innovative Co-Founder of Zivame, has played a pivotal role in revolutionizing the lingerie and intimate wear market. Her visionary approach extends beyond just providing a platform for online lingerie shopping; she recognized the nuanced needs of women and created Zivame to offer personalized, discreet, and expert-guided experiences.

Under Kar’s leadership, Zivame has become synonymous with empowering women to make informed choices about their intimate wear, challenging traditional norms and establishing itself as a dominant force in the online lingerie sector.

Richa Kar’s entrepreneurial passion has not only transformed the retail dynamics but has also fostered a community where women feel confident and informed about their lingerie choices.

Zivame, under her steadfast commitment, not only stands as a pioneer in reshaping the lingerie industry but also serves as an embodiment of Kar’s vision for a more inclusive and empowering future in the realm of intimate wear.

Upasana Taku, MobiKwik

Upasana Taku is a notable figure in India’s fintech landscape, best known as the co-founder of MobiKwik, one of India’s leading digital payments platforms. Her journey in the world of fintech has been marked by innovation, resilience, and a deep commitment to making financial services more accessible and user-friendly for millions of people across India.

Founded in 2009, MobiKwik started as a mobile recharge platform but quickly evolved into a comprehensive digital payments ecosystem under Upasana Taku’s visionary leadership. Under her guidance, MobiKwik has expanded its services to include a wide range of financial products and services, including mobile recharge, bill payments, money transfers, digital wallets, and even lending and insurance services.

BYST Empowering Dreams: Success Stories of Entrepreneurs We Mentor

Vaishali Patil

Mrs. Vaishali Patil’s journey from Dayal Nagar, Maharashtra, reflects the formidable challenges many women face globally. Limited means forced her to halt her education after secondary school, and societal norms suggested marriage as the only recourse for girls with constrained educational opportunities.

When her husband fell seriously ill, Mrs. Patil transitioned into the role of the family’s sole breadwinner, overcoming her lack of experience by securing a team leader position at Ideal Washing Co. in Bhandara. The sudden disappearance of the company prompted her to channel her entrepreneurial spirit, giving rise to Vaishali Gruh Udyog.

Mrs. Patil connected with Bharatiya Yuva Shakti Trust (BYST), a pivotal moment that steered her towards entrepreneurial success. With BYST’s guidance, she refined her project idea, navigated paperwork complexities, and secured a business loan, laying the groundwork for her venture’s growth. Mentored by individuals like the late Vidya Khare and Dr. Som Pandya, Mrs. Patil expanded her product line, increased her customer base, and established a thriving enterprise, embodying the resilience and determination of women entrepreneurs.

When COVID-19 struck, Vaishali Gruh Udyog also faced challenges. However, they quickly regrouped and managed the fallout effectively. Vaishali maintained relationships with customers by offering order services both online and offline, and they also added new products based on customer requests.

Today, with 40 types of food items, a monthly income of 90k, and a turnover of 40 lakhs, Mrs. Vaishali Patil stands as a testament to the transformative power of mentorship and entrepreneurial spirit.

Panchamirtham Elumalai

Meet Panchamirtham Elumalai, a woman who defied the odds and turned her dream into reality. Hailing from rural Madhurandhagam, her journey began with a 7 km walk to school every day.

Despite completing her education, the marriage didn’t dim her entrepreneurial spirit. In 2005, armed with Rs. 50,000 and her husband’s expertise in tools and dies, she founded “Indo Tools & Dies.”

Panchamirtham’s journey encountered a crucial turning point when high-interest loans threatened her business growth. The intervention of Bharatiya Yuva Shakti Trust (BYST) proved instrumental, providing not just financial support but invaluable mentorship. Guided by Mr. Kunjidhapatham, a seasoned mentor from BYST, Panchamirtham’s business flourished, transforming into a Private Limited company.

An unfortunate accident at the business unit resulted in Panchamirtham’s husband injuring nine fingers, prompting her to prioritize maximum workplace safety. She remains committed to ensuring the well-being of her team, continually motivating them to perform better by ensuring their safety and protection.

Under his guidance, she navigated challenges, focusing on quality control and envisioning expansion and diversification. Her story proves that dreams know no marriage barriers, and with BYST’s support, she’s an unstoppable force in the entrepreneurial world.

Kiran Bala Choudhry

Kiran Bala Choudhry’s journey from a well-established family in Ganjam, Odisha, to a thriving entrepreneur is a testament to her unwavering determination. After the loss of her father at the age of nine, Kiran became her mother’s ally in raising her younger brother, eventually sacrificing her college education for his.

Forced into marriage at eighteen, she continued to dream. In 2020, with her husband’s business collapsing due to the pandemic, Kiran saw an opportunity to start her venture – a snack manufacturing facility.

Facing rejection from banks for loans, Kiran’s breakthrough came when she learned about the BYST-FCDO Youth Entrepreneurship Program. Following a two-day training program, BYST facilitated a loan of Rs. 23 lakhs from the State Bank of India.

With mentor Mr. Rajwardhan Dhoul Mahapatra’s guidance, Kiran’s business, ‘Som Veg,’ took off. Specializing in snacks like sew bhaji and ghantia, she emphasizes quality, leveraging her milling machine for pure besan. Starting in April 2021, Kiran has achieved a monthly turnover of INR 3 lakhs, aiming for INR 20 lakhs yearly and aspiring to expand employment opportunities, especially for women, across four districts of Odisha.

Kiran’s story showcases the transformative impact of BYST’s support in turning dreams into reality for aspiring women entrepreneurs.

Jenifer Yacob

In the intricate world of entrepreneurial endeavours, the narrative of Ms. Jenifer Yacob from Chennai emerges as a testament to resilience and innovation. Initially aspiring to be a doctor, financial constraints redirected her path toward dental technology.

Graduating with sincerity and fueled by a passion for the field, Jenifer, along with her husband, ventured into the entrepreneurial realm in 2007, establishing Oscar Dental. Facing hurdles in business expansion due to manual processes and financial limitations, Jenifer found a lifeline in Bharatiya Yuva Shakti Trust (BYST).

With a loan of Rs. 17 lakhs facilitated by BYST, she acquired an advanced designing machine, optimizing precision and efficiency in their dental product manufacturing. Under the mentorship of Mr. Haribhaskaran, Jenifer not only streamlined her business but also embraced sustainable practices, contributing to societal well-being and earning accolades like the JRD TATA Award in 2018.

The transformative journey underscores the impact of mentorship and strategic support in shaping a pioneering business in the dental implants industry.


In conclusion, the landscape of women entrepreneurship in India is witnessing a transformative wave, contributing significantly to economic growth and societal norms. The visionary leaders stand as beacons of success, reshaping industries and inspiring a new generation of female entrepreneurs. The diverse array of business ideas, from tech ventures to low-investment startups, presents a vast playground for aspiring women entrepreneurs to explore and thrive. Embracing innovation, seeking mentorship, and navigating the foundational steps of business development can pave the way for women to make enduring contributions to the ever-evolving entrepreneurial landscape.